by Steve Liguori | Dec 18, 2015 | Steve's Insights
Steve Liguori @StephenLigouri Can Big Companies Innovate Like Startups? Mike Dauber @Dauber NO Steve Liguori @StephenLigouri Well actually they can get very close to startup success if they are willing to break the old rules and adopt new ones Mike Dauber @Dauber That...
by Steve Liguori | Dec 12, 2015 | News & Media
What is the role that corporate marketing should play in the innovation process? In short, that role is much bigger than the role most marketers are playing today. In this Frost & Sullivan article, GE Director of Global Innovation Steve Liguori discusses the much...
by Steve Liguori | Dec 12, 2015 | News & Media
As Director of Global Innovation at GE, Steve Liguori led a global crowdsourcing program. Crowdsourcing helped to create a new design for a bracket to mount jet engines onto aircraft. About 700 people from 56 countries tackled the GE Design Challenge. The winning...